Zilfer
Working with independent client and avid road cyclist Dan Bessant, finally fed up with using a sandwich bag to protect his personal belongings on long rides, the idea for the 'active-proof’ wallet emerged.
At the early stages of the project, we opened up the scope to include other activity categories as well as cycling and mapped a series of opportunities that helped determine the direction of the concept work before pinning down a final concept.
The design was an exercise in restraint, intending to create a lightweight product with a single & clear benefit of weather-proofing, holding back on unnecessary features. In turn, this helped to retain the clean and sophisticated visual language for the wallet.
Development took shape as a sequence of sampling rounds, starting with rough mockups made in the studio to flesh out basic functionality & to produce initial patterns for the next stages of sampling which included material sourcing, heat welded seams and print trials, continuously tweaking the design and focusing in on details to improve strength for longevity & practicality.
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Project completed with Vert Design in 2017.